The richness of the scientific program organized and managed by UNIDI and its success, confirm that in the last 3 years the congress party has grown exponentially, transforming the Rimini event into a unique moment also from the point of view of scientific education as well as from the commodity and commercial. Of great interest and relevance is digital training, the protagonist of the EXPO3D project which offers dentists and dental technicians a complete and in-depth cultural framework in the field of digital dentistry. With the collaboration of ICE / Agency we have implemented an ambitious communication plan to promote the event with all the international reference media.